2021 Direct-to-Consumer Beer Shipping Report
The first-ever Direct-to-Consumer (DtC) Beer Shipping Report, presented by Sovos ShipCompliant and the Brewers Association, documents strong interest in this growing channel among craft beer lovers and brewers alike. The report, which analyzes the results of both a consumer poll* and a craft brewer survey conducted in the first quarter of 2021.
The Sovos ShipCompliant/Harris Poll consumer survey finds that nearly 3 in 5 (57%) of regular craft beer drinkers say they have purchased craft beer from a brewery for direct-to-consumer shipping — that is, they have purchased craft beer directly from a brewery and had it shipped to their home via a third-party carrier. (Regular craft beer drinkers are defined as those who drink craft beer at least once per month.)