Why We’re Excited for DIRECT!

Harri Vivian | June 17, 2016

We are incredibly excited for our DIRECT Conference, which is now just one week away! The office has been buzzing with the bits we’re most looking forward to and I wanted to share them with you! Read through our top reasons we’re excited for DIRECT below. If you haven’t registered yet, this is our last call!

Why We’re Excited for DIRECT

Great Breakout Sessions with Industry Experts

Our agenda is absolutely packed with breakout sessions full of the latest industry news, the most important regulatory updates, and even best practices from your industry peers. Prepare for some knowledge-dropping. See our full agenda here.

Snazzy New Location with More Space

This new location plays into our bigger theme, Build Tomorrow. We’re bringing the Beverage Alcohol community together by making its location more accessible to wine, spirits, and beer producers. Together we can shape our industry! (And, attendees and exhibitors will be able to spread out a little more.)

Keynote and General Session Speakers

They’ll make you laugh, cry, and you’ll even learn a thing or two. This year’s keynote speakers include Sasha Strauss – a branding expert, Steve Gross – a Wine Institute legacy, John Beaudette – a leader in the 3T space, and Sekou Andrews – the Poetic Voice of business.

Connection and Community

Our attendees are seasoned, smart, and friendly. There will be an incredible amount of knowledge within the four walls of the Hilton next week. We’ve built in lots of opportunities for wineries, distilleries, and breweries to meet each other, share best practices, discuss the latest changes in the industry, and enjoy a tasty beverage together.

We Have an App

As a tech company, it felt right to use technology at this year’s event. So, we built the DIRECT app! You’ll have everything you need right in the palm of your hand. Download it in the app store starting Thursday, June 16th.


10 speakers, 5 minutes, and 20 slides. You’ll hear what makes your peers geek out, the passions that drive their work, and a peek inside their day-to-day lives. Get pumped – we haven’t done anything like this before!

Meet the Team

This is really our favorite part — getting the chance to connect with all of you! We’ll have almost 60 team members at this year’s DIRECT. Be sure to stop by the Support Bar to say hello to your favorite client support team.

Make a Weekend out of It

San Francisco is awesome – the parks, the food, the culture, and the music. You get my point. Enjoy the city and knock some things off of your San Francisco bucket list.

If you haven’t already, register now! It’s our last call, and you won’t want to miss this event.